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6 Tips on Using Chat to Communicate with Your Customers

Most communications these days do not come through what we would view to be traditional channels. More and more, business is turning to chat to converse with their customers. In many ways, it is easier and more immediate for companies to reach their clients online. However, businesses must take care to ensure that these communications …

Improving Employee Engagement: 3 Ideas on How to Get Started

One of the ways a business can become inefficient is by having a high employee turnover rate. Since you need to take the time to train new employees, you might start noticing a slight decrease in overall productivity and profit. To fix this inefficiency, you need to put methods that promote employee longevity into place. …

Moving Your Company? 4 Tips on Handling It

Moving a business is a good indication that the business is succeeding and expanding. That should be welcome news to the entire staff, but it will still mean packing up every item in the current space and having it transported to the new location. Everyone working at the company knows that moving can generate stress. …

Defining Workplace Culture: How to Choose the Best One for Your Company

There are different types of workplace cultures, and each has its benefits. Study each one to see which type fits your workplace best. It might be time to change things up to make a positive difference. The Community Workplace Culture You can tell a lot about a business from how its employees manage workflow and …

Why Blackhat SEO is Never the Answer

Although it should be obvious that unethical or black hat SEO tactics should never be used to improve the visibility of websites, many business decision-makers resort to such search engine optimization strategies. Some owners, managers and marketers don’t realize that they’re breaking any rules set by search engine companies and other entities. Some people think …

How to Make Your Product Stand Out from the Competition

Let’s face it: You got into business because you saw someone else succeed in the same field, and you want a piece of the pie. Or maybe you just have a new idea that you think will capture the market by storm. Either way, you’ll still have to deal with competitors. If you’re a newcomer …

Why You Should Start Prepping for Tax Season Now

Tax time can be stressful for people and businesses filing complicated returns each year. Fortunately, a lot of the tax-time stress can be minimized or eliminated. If better systems are in place for handling complex tax forms, the entire procedure is much easier to deal with. Here are some important reasons why you should be …

Why It’s Important to Give Your Employees the Day Off for National Holidays

Running a business is tough. One of the most significant challenges that you have as a business owner is human resources. Having an engaged, motivated, and active staff isn’t something that every business owner encounters. Making the right decisions in regards to your employees can pay big dividends in the future. One of the tough …

4 Tips For Prepping For Your First Expo

If you are getting ready to go to an expo, you want to make the most out of it. It is an opportunity to boost your brand and get more traction in your industry. If you fall into common pitfalls, you could miss out on a lot of opportunities. So get more fun and profit …

A Quick Guide To The Power Interview

Job interviews are renowned for being stressful for the interviewee. However, they can be equally, if not more so, stressful for the interviewer. Each hire costs an employer time, energy, and money in areas such as recruitment, training, and orientation. Get it wrong, and the hiring process starts all over, and those expenditures were entirely …